Free consultation
We will discuss your task and the help you need. The free call does not include a full audit or a written action plan.
Request a callMarketing
Let’s work out what to change in your ads and analytics
Find out why your ads are falling short and what to check first. We can discuss a specific problem, audit Google Ads, investigate conversion tracking or prepare creatives for a test.
Mark Kantorovich
Performance marketing · RU / EN
Does any of this sound familiar?
- Leads arrive, but what happens next is unclear.
- Acquisition costs are rising and the cause is uncertain.
- The ad platform and analytics show different numbers.
- There are too many campaigns and changes to keep track of.
- You need new creative ideas and a focused test plan.
Choose a format
In-depth consultation
One problem, a short questionnaire beforehand, a meeting of up to 60 minutes and written next steps. The scope and price are agreed before the meeting.
Discuss the taskWork on a specific task
Google Ads audit
I will review your ad account and provide findings and prioritised recommendations.
What is includedConversion diagnostics
I will check how conversions are recorded and why your ad platform and analytics show different numbers.
What is includedCreatives for a test
I will prepare static creative concepts, copy and variations for one offer.
What is includedWork and examples
Work example
Restructuring Google Ads
From 100+ campaigns to around 20, organised by geography and product.
Explore the projectIllustrative sample
Following a conversion
A sample diagnostic from the first ad click to a confirmed purchase.
Explore the projectPersonal project
What brings customers back
Three creative directions exploring curiosity, an easy return and the reason behind an offer.
Explore the projectHow we get started
Describe the task
Tell me what you want to understand or change.
Agree the scope
Confirm the deliverable, price, timing and required access.
Work through it
I will review your materials and investigate the questions we agreed on.
Choose the next step
You will receive findings and recommendations in priority order.
Before we start
How is a consultation different from an audit?
A consultation focuses on one question we discuss together. An audit reviews the agreed parts of your account and includes written findings.
What should I prepare?
A short description of the task, the desired outcome and any relevant screenshots with sensitive information removed. We will agree additional inputs after that.
Do you need my password?
No. If account access is needed, we agree the minimum appropriate role. Do not send passwords or customer records through the enquiry form.
Is implementation included?
An audit covers analysis and recommendations. Changes to the account, tracking or website require a separately agreed scope.
Which languages can we use?
Russian or English. Mention your preferred language in your message.
Tools and resources for this task
Have something to work through?
Tell me what you want to work on. We can discuss how I can help during a free consultation.