Personal project

What brings customers back

Three creative directions exploring curiosity, an easy return and the reason behind an offer.

A personal creative project using AI-assisted images reviewed by a human. These concepts have not been proven effective in advertising tests.

Three directions for a test

01

What brings them back?

Lead with curiosity about the reason to return.

02

Make coming back feel easy

Reduce the perceived effort of returning.

03

Before the offer, find the reason

Start with motivation before introducing an incentive.

Explore the original sample

A three-page PDF in English showing what was done and how to interpret the result.

Have something to work through?

Tell me what you want to work on. We can discuss how I can help during a free consultation.